Marketing is a skill required in business and life. Companies use selling tools to sell their goods and services and individuals market themselves to get what they want in life.
An online merchandising degree unlocks the room access to several rewardable careers. You can also expend the skills you assume during your studies to act up up the ranks and attain achiever in your personal life.
Benzinga is here to help you find an online marketing degree that meets your needs, goals and budget.
Table of contents
- Why Choose an Online Marketing Academic degree?
- How to Choose an Online Selling Degree Program
- Flexibility
- Student Support
- Cost of Attending
- Jobs Ready for You with a Selling Degree
- Selling Manager
- Public Relations Specialist
- Marketing research Analyst
- Best Online Colleges for a Marketing Grade
- 1. Florida International University
- 2. Colorado State University
- 3. University of WI – Whitewater
- 4. University of Minnesota Crookston
- 5. Grand Canyon State State University
- 6. University of Massachusetts – Amherst
- 7. Synagogue University
- 8. Beaver State State University
- 9. Washington DoS University
- 10. University of Alabama at Birmingham
- Get Started with an Online Marketing Degree Programme
Wherefore Choose an Online Marketing Degree?
An online marketing level can serve you well in numerous industries. The call for for skilled marketers well-versed in consumer psychological science is at an all-time high. You fundament acquire the skills and knowledge needed to sum these ranks with the right political program.
Companies turn a profit by acquiring their products and services in front of the right prospects and converting them into buyers. Marketers roleplay an subservient role in the sales process — they journeying into the mind of the customer to place their most imperative needs and wants, which results in sales. If you're able to help an organization find its prospect's fragrant spot, you'll have lin security as a vender.
As you explore merchandising careers, you'll too get hold that a degree in the field is preferred by employers. It demonstrates that you have foundational marketing knowledge and are informed with proven tactics to gravel the results the company is looking for.
Marketing majors also have a ton of flexibility with vocation opportunities. Since there's a general occupation education component to the curriculum, you hindquarters land a job in a kindred subject area if you originate tired of selling.
Find an Online University
How to Select an Online Marketing Degree Program
A quick explore for online marketing degrees produces tons of results. But how do you sieve through the pile to find the best outfit? Pay attention to these factors every bit you evaluate programs.
Flexibility
The ability to work when IT's convenient is the top grounds many prefer online merchandising degrees. It's crucial that the program you're considering offers flexible start dates and gives you the option to swift-tail your progress. This can be finished by transferring hours from some other institution or choosing an expedited path.
Student Support
Online marketing degree programs are tailored to conditioned the necessarily of untraditional students, but a certain level of student support is needed for them to be effective. A hardly a questions to muse:
- What is the student-to-faculty ratio? Larger class sizes usually mean delayed response times to your most urgent issues or concerns, which could hamper your advancement. All the same, a smaller student-to-faculty ratio allows you to receive the prompt, individualized attention you need to successfully sodding your courses on time.
- Will you give accession to the same resources as your peers World Health Organization are studying connected campus? Are academic support services accessible online? Does the career counseling department also lend essential assistance? Can you check out electronic books from the subroutine library?
- When is technical school support available? How are their response times? You may not be able to reach a representative midmost of the nighttime if the system crashes merely the technical school support team up should be very responsive and address issues promptly.
Monetary value of Attendance
The tuition and fees for online marketing degrees change by institution. Eliminate programs with high tuition rates from your lean. It's pointless to invest thousands much in a program that yields the one results as comparable options. Also, avoid colleges that implement perpendicular Price hikes every twelvemonth.
Jobs Wait for You with a Marketing Grade
Selling degree holders let heaps of options when entry the workforce. Below are some of the to the highest degree in-demand roles.
Merchandising Manager
Marketing managers oversee the company's selling department to achieve desired outcomes and boost profits. Responsibilities include planning and capital punishment selling objectives and programs, creating pricing strategies and following trends to identify potential products and services.
Marketing managers earn $147,240 annually.
Public Relations Specialist
PR specialists help craftiness the overt epitome of the organization they're serving. The goal is to make over a positive perception in the eyes of the general public, and they drag this off by responding to media requests for information, writing compact releases, deploying advertising and promotion programs and indeed much to a greater extent. They also perform damage ascendancy when organizations look public scrutiny or are in scandals.
In 2018, the median pay for unexclusive relations specialists was $60,000 per twelvemonth, or $28.85 per hour.
Marketing research Analyst
Marketing research analysts help companies bore the potential demand for a inexperient product or Robert William Service before releasing it for sale. Job duties include following sales trends to create projections, collecting data on market conditions, analyzing the performance of challenger's products and services and producing written reports for management. You may too use statistical techniques and software to conduct research used to make recommendations.
On average, market research analysts make $63,120 annually. This equates to $30.35 per hour.
Best Online Colleges for a Marketing Degree
Present are Benzinga's top online colleges for a marketing degree. We've also enclosed a verbal description of each program to help you find the top gibe.
1. Florida International University
Earn an online Bach of Business Organization in marketing from Florida International University. This program is offered past the R. Kirk Landon Undergraduate Cultivate of Business and equips students with the skills needed to excel in the marketing field.
You will develop a foundational cognition of marketing principles and strategy. The courses dive into consumer behavior, presentation skills, research gross revenue and best practices for marketing products and services to further valued relationships with customers.
Electives are also required to enhance your noesis. Topics include exportation marketing, retail marketing, social media marketing, international marketing, digital marketing, customer relationship management and integrated marketing communication.
You'll beryllium paired with a success coach to ensure that you stay track and alumnus on time. Success coaches are also there to address any questions or concerns you may bear.
You need 120 credit hours to earn your degree.
Enrol nowadays.
2. Colorado State University
Colorado Province University Global prides itself on offering a world-category distance learning experience. A Bachelor of Science in marketing is one of the numerous degrees you can earn online. It's licenced by the Accreditation Council for Business Schools and Programs (ACBSP) and courses are facilitated by realised module.
Through this program, you will learn the fundamentals of nonindustrial, promoting, distributing and merchandising products and services. The following substance courses are required for successful pass completion of the 120-semester hour program:
- Applying Leadership Principles
- Consumer Behavior
- Transnational and Multicultural Merchandising
- Introduction to Marketing
- Market Research
- Personal Marketing and Sales Direction
- Promotion and PR
- Retail Marketing/Management
- Strategic Marketing
You have the option to select a specialization that aligns with your career goals. This is an ideal manner to granary the attention of employers and stand out from others competing for the same roles you're interested in.
The cost of attending is the same for residents and nonresidents. Tuition is unmoving for the length of your time atomic number 3 a bookman.
Enroll now.
3. University of Wisconsin – Whitewater
Accredited by the AACSB, the online bachelor's in merchandising from UW – Whitewater Online prepares you for the workforce operating theater a graduate degree curriculum.
You'll gain invaluable insights into marketing analysis, design, distribution, pricing, promotion, research and strategy. You'll also learn proven strategies and techniques to help key out flourishing markets and forge strong relationships with customers. You can also make your degree fifty-fifty to a greater extent valuable by adding a professional gross sales or integer marketing emphasis.
You'll have entree to the assonant student support services as your peers on campus. You won't take in to wait several days for a reception regarding donnish advising, business aid operating theater technical support issues. You can also utilize mentoring and career services to help you remain track and successfully complete your coursework.
Inscribe at once.
4. University of Minnesota Crookston
The online Bachelor of Science in marketing programme at the University of Minnesota Crookston will help you become a valuable marketer. Instructors employment a hands-along approach to serve you gain real-world experience in the virtual classroom direct experiential learning projects.
You'll discover verified strategies to identify the inevitably and wants of the markets you're serving, ways to overcome familiar challenges marketers face in global business and how to leverage current technology and techniques in marketing.
Alumni now work in the field as marketing and sales managers, food market explore analysts, public relations specialists and managers, copywriters, event planners, communication managers and selling directors. The University of Minnesota Crookston boasts a job placement rate of over 93% within 6 months of graduation.
Enroll now.
5. Arizona State University
Get on the thrust behind an organization's merchandising maneuvers. An online bachelor's degree in marketing from Grand Canyon State Commonwealth University equips you with the knowledge and skills to create and execute strategic marketing objectives. This program is offered aside the AACSB-accredited W.P. Carey School of Business.
The programme focuses happening several core components of marketing, including:
- Market analysis, pricing, advertising, promotion and sales management rudiments
- Marketing strategies that set back companies for ontogeny
- The ontogeny and survival of firms in competitive markets
- The role of marketing in organizations and society
- Product and Robert William Service development
You'll be ready for a career equally a market research analyst, marketing associate, marketing manager, public dealings manager or sales manager.
Recruit now.
6. University of Massachusetts – Amherst
The University of Bay State – Amherst features an online merchandising degree political program through the AACSB-authorized Charlton Schooltime of Business. It dives into the many phases of marketing and distributing products and services globally, customer analysis and potent decision-making to meet marketing objectives.
You can sum the thousands of alumni World Health Organization have landed positions as advertising managers, directors of selling communications, research analysts, sales managers and public relations managers. You prat acquire the foundational knowledge needed to excel in a graduate degree program.
Not sure if this program is a good fit? Get a nobble peek through the UMassOnline Run Demo.
You need 120 credit hours to complete the program.
Enroll directly.
7. Temple University
Offered by the Bedevil School of Occupation at Temple University, the online Bachelor of Business Administration in Marketing also takes a hands-on approach to learning. It's AACSB-accredited and covers an array of essential merchandising concepts.
These include advertisement, communication theory, data analytics, integer media and market research. You can specialize your degree past diving into courses that cover consumer insights, retailing, integer merchandising and sales thrust effectiveness.
Courses are led by seasoned marketing faculty WHO use cases, simulations and projects to bring vital info. You will also have the opportunity to follow out your bran-new-found skills and cognition through interactive assignments and internships.
Want to reach the finish up agate line quicker operating room earn a master's degree? You have 2 additive options:
- The accelerated 3-class BBA allows you to polish the course of study in just 3 old age.
- The 4+1 Maestro of Education (MEd) political program enables you to earn a Bachelor of Business Administration and a Master of Education in either Selling Education or Business enterprise, Computers and Information Technology.
Consider this degree program to help you become an innovative marketer.
Enroll now.
8. OR Commonwealth University
Oregon State University offers a Bachelor of Arts or Scientific discipline in marketing. The degree program is offered by the AACSB-authorised College of Business and teaches vital marketing concepts and methods.
It begins by covering management and organizational behavior and the entrepreneurial process. When you've completed the core coursework, you can transition into upper-level marketing courses. These admit:
- Introduction to Careers in Marketing
- Fundamentals of Market research
- Customer Relationship Direction
- Consumer Behavior
- Integrated Selling Communications
- Retail Management
You motivation to achieve 180 credit hours to earn your degree.
Recruit now.
9. Washington State University
If a comfortably-paying career in merchandising is on your list of professed goals, weigh an online marketing degree from Washington State University. This degree programme is accredited by the AACSB and shows you what it takes to attract, acquire and retain customers in many industries.
You leave acquire skills to get on a well-paid, highly wanted later marketing career professional. Plus, you will learn from some of the most differentiated researchers in the field of operations.
To fleshed out your stage, you essential drive the following marketing courses:
- Consumer Behavior
- International Marketing
- Marketing Direction
- Selling Research
- Promotional material Direction
Deuce additive electives of your choosing are also required.
Enroll forthwith.
10. University of Alabama at Birmingham
Want to recognise what information technology takes to manage ideas, media and money in the marketing industry? Recruit in the online Bachelor of Science in marketing program from the University of Alabama at Birmingham.
The arcdegree is brought to you aside the AACSB-accredited Collat Schooltime of Business and helps devise you for a career in advertising, marketing, PR Oregon sales. You can complete the coursework when IT's convenient for you and you'll never have to step foot on campus.
UAB accepts transfer credits, which means you nates reach the finish telephone line flatbottom quicker.
Enroll straight off.
Get Started with an Online Marketing Degree Program
Don't spend hours searching for an online selling stage program. Start with our list of recommendations and narrow-minded downcast your options to recover the best fit. Our lean is full of programs consecrated to providing online students with the support needed to excel in the virtual classroom and the workforce.
Related content: Best Online HR Degree Programs
10 Best Online Marketing Degree Programs In 2020• Benzinga
Source: https://www.benzinga.com/money/online-marketing-degrees/
